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Our story
The VetPawer Story
We created the category of Veterinary AI. We did not arrive into it. We built it.
When we founded VetPawer in 2021, AI in veterinary medicine did not exist as a category. There were point tools, automation experiments, and a long list of generic SaaS products trying to bolt themselves onto the unique operational reality of a veterinary practice. None of it was built from the inside. We were.
Built by Operators, Not Outsiders
We did not need a focus group to identify the problem. We had lived it. VetPawer was built to solve it at the source.
VetPawer was founded by Christophe Gissinger, Drake Sneed, and Jerry Savage, three operators with a combined 75-plus years inside veterinary technology. We had spent decades watching the same patterns repeat across clinics: front desks buried in calls they could not answer, schedules that leaked capacity by 5 PM, refill workflows that pulled technicians off the floor, and revenue that quietly walked out the door every time a client could not get through.
Our flagship is Ava, the first AI client access platform purpose-built for veterinary practices.
Ava: The Flagship That Defined the Category
We launched Ava Voice as the foundation, an AI phone receptionist designed to handle the volume, complexity, and clinical nuance of real veterinary call traffic. Not a chatbot wearing a stethoscope. A system that understood scheduling logic, refill workflows, multi-location routing, and the operational language of veterinary medicine.
In 2023, we added Ava Scheduler, the AI scheduling system that sits behind the Book Appointment button on a practice's website. Ava Scheduler is not a booking widget. It is built to think like a trained veterinary receptionist.
The strategic advantage is what happens before the appointment is booked. Ava Scheduler reads overdue reminders and upgrades the visit when clinically appropriate. A nail trim becomes a wellness visit with overdue vaccines. A routine request becomes a complete preventive care appointment.
In 2025, we launched Ava Outbound, extending the platform into proactive client reactivation. For the first time, practices could systematically recover lapsed clients, surface dormant revenue, and bring patients back into the care cycle at scale.
The Pivot: From Efficiency to Revenue Recovery
VetPawer remains the leader in clinical customer efficiency. That has not changed. What has changed is the problem in front of our customers.
The veterinary industry is now facing something it has never faced before: a measurable, sustained decline in client visits. Even practices with strong client bases are losing visits they used to take for granted. The economics have shifted. Capturing every existing client interaction now matters more than acquiring a new one.
VetPawer pivoted to meet that reality.
Today, we do not sell AI.
We sell three outcomes that practices can measure on a P&L
Recapture revenue that is already in the existing client base
Through outbound reactivation, refill capture, and scheduling discipline.
Convert more of every inbound interaction
Removing the operational chokepoints that quietly cost clinics bookings every day.
Scale operational consistency across multi-location groups
Through overflow routing, capacity balancing, and a single AI infrastructure layer that holds at 5 clinics, 50 clinics, or 500.
What We Are Building
VetPawer is building the operating system for client access in veterinary medicine. Not a feature. Not a tool. Infrastructure.
Every veterinary practice, from the independent hospital to the largest multi-location group, faces the same equation: rising labor costs, declining visit volume, and a client base that expects responsiveness it cannot get from a five-line phone tree. The practices that solve that equation will lead the next decade of veterinary medicine. The ones that do not will quietly shrink.
We built VetPawer for the practices that intend to lead.
The category exists because we created it. The leadership position exists because we earned it. The roadmap exists because the industry needs it.
This is just the beginning of what Ava will do.